JoinThePack organizes interest from independent professionals into simple group cohorts. If it’s a fit, we can route members into a group rate structure you control.
The Challenge
Average acquisition cost. Digital ads, promos, sales staff — it adds up fast.
Empty courts, unused lanes, quiet weight rooms during weekday mornings and afternoons.
Half of new members cancel within 12 months. Retention is the silent revenue killer.
Planet Fitness and home fitness keep pulling potential members. Competing on price alone isn't sustainable.
Walk-in traffic fluctuates. Referral programs stall. You can't forecast next quarter's membership revenue.
Members ignore ads. Open rates drop. You're spending more to reach fewer qualified prospects.
The pitch
Start small. Set capacity and terms, learn quickly, and expand only if it’s working.
We help organize demand into a group offer you already know how to fulfill.
We focus on members who are specifically looking for premium clubs — not bargain hunters.
By The Numbers
Interest from independent professionals looking for premium gyms.
No software fee to pilot. You control pricing and capacity.
Start with a pilot and expand only if it’s working.
We’re starting locally and expanding region by region.
How It Works
We reach out with a partnership proposal tailored to your club. No cold calls — we come to you with a ready cohort.
You define the group rate, access level, and any capacity limits. We work within your existing framework.
We deliver a batch of committed, pre-qualified members. They sign up, you collect recurring revenue.
FAQ
Targeted digital marketing and community referrals. Every member is pre-qualified and committed before we make an introduction.
Nothing to pilot. If you already offer group pricing, we can route interested members into that structure. If you want a different arrangement, we can discuss it.
It works exactly like one. The only difference is the "employer" is our professional collective rather than a single company.
Independent professionals — consultants, founders, remote workers, and freelancers who value premium fitness and are willing to commit.
Yes. You define the member count, locations, and access hours. We work within whatever constraints you set.
Typically 50-200 per cohort, phased to match your capacity. We coordinate timing to ensure a smooth onboarding experience.
Flexible. Most clubs start with a 3-6 month pilot with no long-term lock-in. You can adjust terms as you see results.
We’re starting with a few regions and expanding over time. We’ll share coverage as we roll out.
Get Started
Let's discuss how JoinThePack can deliver committed members. No pitch decks, no obligations — just a conversation.
We typically respond within 24 hours.